Quantcast
Published On: Tue, Mar 17th, 2020

Universal to drop THE INVISIBLE MAN, THE HUNT and TROLLS 2 to streaming

NBCUniversal announced that Universal Pictures will make its movies available in the home on the same day as their global theatrical releases, as current circumstances have made it more challenging to view our films.  Beginning with DreamWorks Animation’s Trolls World Tour (opening April 10 in the U.S.) the company will also make movies that are currently in theatrical release available on-demand starting as early as Friday, March 20.  Titles from Universal and its specialty label Focus Features, including The HuntThe Invisible Man and Emma., will be available on a wide variety of the most popular on-demand services for a 48-hour rental period at a suggested retail price of $19.99 in the U.S. and the price equivalent in international markets.  The announcement was made by Jeff Shell, CEO, NBCUniversal.

FULL INVISIBLE MAN REVIEW

Given the rapidly evolving and unprecedented changes to consumers’ daily lives during this difficult time, the company felt that now was the right time to provide this option in the home as well as in theaters.  NBCUniversal will continue to evaluate the environment as conditions evolve and will determine the best distribution strategy in each market when the current unique situation changes.

“Universal Pictures has a broad and diverse range of movies with 2020 being no exception.  Rather than delaying these films or releasing them into a challenged distribution landscape, we wanted to provide an option for people to view these titles in the home that is both accessible and affordable,” said Shell.  “We hope and believe that people will still go to the movies in theaters where available, but we understand that for people in different areas of the world that is increasingly becoming less possible.”

The Trolls World Tour release will benefit from the full arsenal of a marketing campaign already underway, including Comcast, NBCUniversal and Sky’s cross-company Symphony support, which will be in full effect.  The day-and-date release will be concurrent with Trolls World Tour’s local theatrical release date in each international market where available.

FULL REVIEW OF THE HUNT

About NBCUniversal

We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.

Patterns of Evidence: The Red Sea Miracle comes to theaters on February, with part 2 set for May

Universal cancels ‘The Hunt’: Movie about elites hunting ‘deplorables’ for sport

Universal releases ‘The Invisible Man’ trailer as Elisabeth Moss loses her mind

On the DISPATCH: Headlines  Local  Opinion

Subscribe to Weekly Newsletter

* indicates required
/ ( mm / dd ) [ALL INFO CONFIDENTIAL]

About the Author

- The generic Dispatch designation, used primarily for press releases or syndicated content, but may be used for guest author requesting a generic nomenclature

Tags

Leave a comment

XHTML: You can use these html tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Sign up for our Weekly Newsletter



Categories

Archives

At the Movies

Pin It