Published On: Sat, Feb 2nd, 2013

VW Super Bowl ad deemed racist, Taco Bell pulls their commercial VIDEOS

volkswagen-super-bowl-ad-is-deemed-racistThe ad is part of Volkswagen’s new “Get in. Get happy” campaign. New York Times columnist Charles Blow says it’s “like blackface with voices.”

VW’s ad is accused of being racist by some people for featuring a white guy who speaks in a Jamaican accent and tries to cheer up his co-workers. Mediapost.com’s Barbara Lippert said, “Didn’t anyone look at this? This is so racist. It’s just saying that black people are happy.”

In contrary, Taco Bell has pulled its ad ahead of the big football event. The ad, which says bringing a vegetable tray to a party is “like punting on fourth and one,” is deemed discouraging people from eating vegetables.

Insensitive to vegetable eaters?

“We didn’t want anyone to misinterpret the intent of the ad,” said Rob Poetsch, a Taco Bell spokesman. Representatives for the Center for Science in the Public responded to the decision, “We are delighted that Taco Bell is pulling an ad that urged people not to bring veggie trays to their Super Bowl parties, but to instead bring 12-packs of Taco Bell’s tacos.”

UPDATE: Arab-American groups have sharply criticized a Coca-Cola Super Bowl ad depicting an Arab walking through the desert with a camel, and one group said it would ask the beverage giant to change it before CBS airs the game on Sunday

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- Writer and Co-Founder of The Global Dispatch, Brandon has been covering news, offering commentary for years, beginning professionally in 2003 on Crazed Fanboy before expanding into other blogs and sites. Appearing on several radio shows, Brandon has hosted Dispatch Radio, written his first novel (The Rise of the Templar) and completed the three years Global University program in Ministerial Studies to be a pastor. To Contact Brandon email [email protected] ATTN: BRANDON

Displaying 7 Comments
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  1. Volkswagen Super Bowl ad features angels getting their wings and a rainbow surprise ending - The Global Dispatch says:

    […] year Volkswagon to a lot of heat over their ad featuring a white man using a Jamaican voice, saying ‘Get in, get happy.’ While there were certainly critics, the ad proved to be funny and very […]

  2. Sodastream Super Bowl ad possibly banned for bashing Pepsi and Coke VIRAL VIDEO - The Global Dispatch says:

    […] – VW ad racist […]

  3. Jo Hargis says:

    I’m with Danny, offended that someone got offended. Good God, people, who gives a rat’s arse! There’s nothing offensive about it at all. Frankly, VW’s previous years’ ads were much funnier, and I don’t even find this one amusing for no other reason than I just don’t think it’s amusing.

    Same with the Taco Bell ad. Who cares? Whatever! They’re promoting their product, that’s what they’re supposed to do. If Pizza Hut puts up a special for Super Bowl day, are people going to get their panties all in a wad over that too?

    Way too much drama queen BS. Some people just don’t have a good day if they can’t find something to be outraged about.

  4. Christina says:

    REALLY? Anybody ever heard “Don’t Worry, Be Happy”…ya think it might be referring to that song/time in life when it came out? Isn’t it REMOTELY feasable? SHEESH!

  5. George Meikle says:

    The Volkswagen ad may be considered racist by some people … but us Germaicans say, “come to Jamaica and feel alright.” We Jamaicans radiate happiness no matter our circumstances, which is the point of the ad. Capture the Real Spirit of Jamaica in “In Praise of Jamaica”–The Book: Visit Amazon OR the website http://www.inpraiseofjamaica.com for details on Jamaica’s Wonders, Heroes and Achievements .

  6. Danny says:

    Wow… I think I’m offended that somebody actually got offended.

  7. John says:


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