Total Recall rolls out marketing campaign with new posters and billboard
Check out the cool viral posters promoting Len Wiseman’s “Total Recall” reboot have been popping up in bus shelters and on billboards.
The posters act as advertisements for “Rekall” which, if you’re unfamiliar with the story, is a place in the future where people can go to have false memories implanted in their brains to give them the satisfaction of fulfilling fantasies that have actually never physically been experienced.
The film stars Colin Farrell, Jessica Biel, Kate Beckinsale, John Cho and Bryan Cranston. Total Recall opens on August 3rd.
Here’s the synopsis for Total Recall:
Total Recall is an action thriller about reality and memory, inspired anew by the famous short story “We Can Remember It For You Wholesale” by Philip K. Dick. Welcome to Rekall, the company that can turn your dreams into real memories. For a factory worker named Douglas Quaid (Colin Farrell), even though he’s got a beautiful wife (Kate Beckinsale) who he loves, the mind-trip sounds like the perfect vacation from his frustrating life – real memories of life as a super-spy might be just what he needs. But when the procedure goes horribly wrong, Quaid becomes a hunted man. Finding himself on the run from the police – controlled by Chancellor Cohaagen (Bryan Cranston), the leader of the free world – Quaid teams up with a rebel fighter (Jessica Biel) to find the head of the underground resistance (Bill Nighy) and stop Cohaagen. The line between fantasy and reality gets blurred and the fate of his world hangs in the balance as Quaid discovers his true identity, his true love, and his true fate.
All “Total Recall” photos are disctributed by Columbia Pictures