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Published On: Tue, Sep 29th, 2015

The Attraction Of A Destination Wedding

Some locations simply make better holiday destinations than others. We can’t help it, the world is what it is. But the preferences that most of us have for vacation destinations also apply to other major events as well. The biggest of these events for most people is their wedding day.

Recent research suggests that when it comes to a destination wedding, many people opt to visit the same location that they chose for their first holiday together. This has some surprising ramifications, including that locations that might be thought of as cheaper or more “mass market” than others benefit years later from hosting more weddings. Most of us do not select Monte Carlo as our first joint holiday spot and thus we also do not choose it for our wedding day.

As low cost flights began to open up a wide range of international destinations to us all in recent decades, those low cost flights now enable a much wider array of types of visit.

Photo/Femke Jenkins Photography

Photo/Femke Jenkins Photography

For couples in the United States, this means that the popular locations for destination weddings are Las Vegas, Hawaii, Jamaica and the Bahamas. For northern Europeans, the popular wedding locations include Italy, France, Cyprus and Malta. In fact, Italy is so popular that it is also one of the leading locations for Americans!

We spoke to Mauro Gasan about this. Mauro is the founder of award winning wedding planner IdoKnot in Malta. He explained that the couples he works with tend to be slightly older than you might expect back home, that they typically have quite successful careers and, as he put it, “They have a clear idea of the wedding that they want”.

He told us that, “Couples choosing a destination wedding tend to have less guests, which makes sense because of the extra costs and effort needed to attend, but that the experience is much more personal and intimate for everyone involved. It is an event that they all really participate in.”

For some, the wedding and honeymoon can be combined at the same location, while for others they have the desire and budget to take some days somewhere else and relax away from their wedding party.

In 2014, data scientist Randal Olson analysed published research for insights about successful marriages. One of his important findings was that that couples that took a honeymoon were 41% less likely to get divorced than those that did not. Sadly he did not compare the numbers for people that combine wedding and honeymoon, but the message seems clear: weddings and travel are a successful combination for lots of couples.

Either way, it looks likely that the future is bright for wedding planners in sunny locations that get lots of holiday makers.

Guest Author: Stuart Langridge

photo Koshy Koshy

photo Koshy Koshy

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  1. Wedding Consultants Las Vegas | big - vegas casino list says:

    […] The Attraction Of A Destination Wedding – For couples in the United States, this means that the popular locations for destination weddings are Las Vegas, Hawaii, Jamaica and the Bahamas … it looks likely that the future is bright for wedding planners in sunny … […]

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