Nike gets woke with Colin Kaepernick ‘Just Do It’ ad campaign
Former San Francisco quarterback Colin Kaepernick may be out of the NFL, but has landed the key spokesperson role with Nike’s iconic “Just Do It” campaign, which is celebrating its 30th anniversary.
Kaepernick tweeted the new ad which features a close up on him with the caption, “Believe in something, even if it means sacrificing everything.”
Believe in something, even if it means sacrificing everything. #JustDoItpic.twitter.com/SRWkMIDdaO
— Colin Kaepernick (@Kaepernick7) September 3, 2018
Check out Kaepernick’s ad below.
The message is regarding his kneeling during the national anthem to protect racial injustices and police brutality. Now the movement has grown, damaged the NFL’s ratings, driving away from fans seeking to escape divisive politics and become a heated topic between the players, the league and President Trump.
Kaepernick opted out of his contract with the 49ers and became a free agent after the 2016 season.
In addition to Kaepernick, Odell Beckham Jr., Shaquem Griffin, Lacey Baker, Serena Williams and LeBron James are part of Nike’s 30th Anniversary “Just Do It” campaign.
This is the dumbest move @nike has ever made in the history of its brand. pic.twitter.com/KshvmdGajT
— Clay Travis (@ClayTravis) September 3, 2018
