Bucherer: A Symbol of Timeless Success
With the recent acquisition of Tourneau in the US and The Watch Gallery in the United Kingdom, luxury watch retailer Bucherer has come a long way from their humble beginnings as a watch and jewelers store in Lucerne, Switzerland. What began as a husband and wife team in 1886 has become a global success story of how quality and excellence triumphs.

photo/ pixabay user cocoparisienne
If you are unaware of the luxury watch industry, you may be familiar with prestigious brands such as Rolex, Gucci and Chanel and the connotations of luxury and quality that these brands exude. These are the standards that Bucherer advocate. Using materials of the highest quality within creative and classic designs, the timepieces that Bucherer retail are guaranteed to be show-stopping additions to any wrist.
The Bucherer story is one that can rarely be replicated. With watchmaking traditions having been honed over centuries, Bucherer recognizes the technical excellence that is present in the luxury watches that they advocate and only retail brands that meet or exceed their high expectations.
The growth of the company has not affected their offer of quality to their customers; rather it has given them the opportunity to instill their ethics and standards of excellence across an international arena.
Sourcing timepieces that have excelled in specific niches, Bucherer bring the innovative to the table for public consumption. Breitling is a luxury Swiss watch brand that has been favored for their precision and accuracy within the aviation industry; their technical excellence is matched only by their sleek, iconic designs which benefit from straightforward maintenance. Click here for the Breitling collection.
Omega is another example of a brand that has excelled in their timekeeping capabilities. They have successfully been the timekeepers for a record number of 28 Olympic Games, which has earned them global recognition for their achievements. Omega has been the go-to brand for royalty, rock stars, astronauts and now even you.
It is Bucherer’s devotion and passion for watches that have made them the success that they are today. With advances in technology, it could be presumed that the wristwatch has seen its final days, but the reality is that the luxury watch industry has responded with innovations and designs that have excited consumers and heightened their interest – perhaps as an antithesis to the screens that are so prevalent in today’s culture. Bucherer is extremely proud of their heritage, but they are looking forward to extending their hospitality, enthusiasm and specialist knowledge to new customers.
Author: Carol Trehearn