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Tag archive for ‘digital marketing’
By Guest Author On Saturday, January 7th, 2023
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The Difference Keyword Searches Can Make in Organic Media Engagement

Every day, there are roughly 8.5 billion searches on Google.  Those searches are then converted from questions to solutions with one click, providing indexed sites with a boon of highly convertible traffic.  By More...

By Guest Author On Tuesday, December 27th, 2022
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Digital Merchandising Trends to Take Advantage of in 2023

When it comes to merchandising your online business in the 2020s, you need to think digitally. Says Fast Simon, an e-commerce merchandising expert, in 2023 your company needs online visual merchandising (short videos), More...

By Guest Author On Friday, October 7th, 2022
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The Delicate Art of Leveraging Sensory Psychology in Packaging

In the past few years, consumer behaviour has changed. What used to drive them to make purchases in the past might not necessarily drive them in the present. In the midst of chaos, what consumers are looking for More...

By Guest Author On Thursday, March 24th, 2022
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4 Side Hustles That Make Great Careers

Are you currently pursuing some side hustles to generate extra cash? Maybe you’re still thinking about which side gigs to pursue while considering which ones will make you the most money. If you want to keep your More...

By Guest Author On Friday, January 14th, 2022
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Businesses Are Becoming More Digitally And Technologically Focused

There is a lot to be said about the fact that the digital era is completely transforming just about every aspect of life as we know it and every corresponding industry. We have seen what is ultimately a remarkable More...

By Guest Author On Friday, January 14th, 2022
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Navigating A Business’ Longevity And Success Today

For entrepreneurs around the world, there is quite a lot of attention to detail and overall emphasis surrounding how they are able to focus on and prioritise convenience and efficiency and their own Innovations More...

By Guest Author On Thursday, January 13th, 2022
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7 Tips to Plan a Successful Corporate Event

Have you been given the responsibility of planning a corporate event? It may look like an easy task, but you need to plan it meticulously from the beginning to ensure you can execute the plan in the given budget More...

By Guest Author On Wednesday, January 5th, 2022
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How Digital Signage Is Becoming Successful In The Hospitality Industry

When we think of hospitality, the guests’ experience is undoubtedly the priority for all sub-sectors. Be it hotels, resorts, restaurants, or any other place, the venue’s reputation is entirely built More...

By Guest Author On Friday, November 5th, 2021
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How To Make An Effective White Paper

A white paper is an essential part of your marketing strategy. But if you’re not used to creating white papers, it can be a challenge to get started. This article will walk you through the ins and outs of More...

By Guest Author On Wednesday, August 11th, 2021
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5 Travel Events That Professionals Should Attend This Year

It would be an understatement to say that 2020 and 2021 have been a difficult time for those in travel. In fact, the tourism industry as a whole has suffered record losses due to the COVID-19 pandemic. Many planned More...

By Guest Author On Wednesday, July 21st, 2021
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Mistakes to Avoid When Setting Up a Business

While many business experts would advise against starting a business in these troubled times, but others would remind you that fortune favours the brave. It all depends on your concept and what you are offering More...

By Brandon Jones On Tuesday, July 20th, 2021
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Technology and the Legal Industry in 2021

There’s no doubt that technology has overhauled how businesses operate. Tasks are now automated, take less time to perform, and communication among stakeholders is seamless. The legal industry has not been left More...

By Guest Author On Sunday, July 11th, 2021
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Starting an Online Affiliate Business: What to Consider?

The interest in online affiliate businesses has surged over the past year, as the COVID-19 pandemic created incentives to look for new opportunities in the online world. Just in the United States, e-commerce grew More...

By Guest Author On Thursday, June 17th, 2021
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8 Significant Reasons To Power Up Your Marketing Automation With AI

Marketing is the lifeblood of any business. In the constantly changing business landscape and consumer behaviour, using timeworn methodologies for marketing can make it difficult for an enterprise to survive and More...

By Guest Author On Tuesday, June 15th, 2021
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Should Your Business Write Its Own Marketing Content?

As a small business, one of the most important questions you’ll need to consider when developing content marketing campaigns is one of logistics. Will you create your content in-house or will you outsource? There More...

By Guest Author On Wednesday, May 26th, 2021
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How to Build Your Personal Brand with the Social Media

It was only invented a few years ago, but the social media has become a powerful tool that can be used to build personal brands. The social media can be used to propagate messages across a broad audience in seconds More...

By Guest Author On Wednesday, May 26th, 2021
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How to Make Your Brand Work for You

‘Brand’ can be a hard word to define, but these days you should think of it as more than just a logo or a trademark. Your brand is not just your company’s visual identity but also the way that your business More...

By Guest Author On Wednesday, March 24th, 2021
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Seven Ways To Add New Revenue Streams For Your Business

When it comes to business, there will always be highs and lows. However, selling more of your basic services may not be the only way to increase the revenue of your small business.  Having multiple streams of income More...

By Guest Author On Friday, March 19th, 2021
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5 Ways To Raise Brand Awareness Through Paid Ads

It’s not always easy to stand out online. With so many brands to compete with, how do you get people to notice you? As any Adwords agency will tell you – taking a strategic approach to brand awareness is crucial More...

By Rupesh SIngh On Wednesday, February 24th, 2021
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The reason why businesses are using Instagram stories

Most people are switching to Instagram stories as it can be a real benefit for their businesses to expand. The number of Instagram users is increasing, it has active followers at a time more than any other platform. More...


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