Social Media and your Invention: Let Inventhelp Guide the Way
When you are almost ready to launch your invention, it can be a great idea to start getting your brand out to the public. This concept is easier than ever before with increasing social media traffic. Once you are on your way to a patent, it is time to start preparing to bring in revenue. It can take time to build an online presence, even with a great website. Social media is the extra marketing tool necessary to bring your product out of the dark. Inventhelp can help guide you through the patent process, letting you know the appropriate time to release your social media information.
Choose your Platform
You may need to think through a few things before you choose a social media site for your advertising. There are several to choose from, such as Facebook, Twitter, and Instagram. You need to consider your target audience. Certain age groups are more prevalent on different sites. Facebook is more established and tends to have a more mature user base, for example. If your product is something for teenagers, you may need to take a look at Instagram or Twitter. You also need to pick a social media site that you are comfortable using and link it to your website. This way, every time you write something on your website it also posts on social media. You can always use various sites for more exposure.
Business Only
It is important to keep your business life separate from your personal life. If you want to involve your friends and family, invite them to your business page. This social media site needs to have content that explains your product and a personal statement about why it is important. The amount of content you need to prepare depends on the platform that you choose. All of them, however, are going to support short posts or comments. This means you can easily sent out a picture of your product in use with a short description. If you blog on your website, that can be linked to the page, as well. The best thing about a business site is that it can remain professional, no matter what is going on in your personal life.
Get People Talking
A social media presence is a great way to start a buzz about your new product. You need to use this opportunity to get people talking. Make sure to invite people that you know can share on their pages, as well. Include pictures of the product and include reviews from people who have tried the product. Your aim is to get people excited for the release of the item. You can consider starting with a special price or other promotional tactic.
Social media is an excellent marketing tool, and it requires much less effort than a full blown website. You can easily add content in few minutes and have it reach thousands of people. It is important to use all of your marketing resources so you can start to make money after spending on your patent and production costs.
Author: M Rafiq
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It’s not easy to build your social media following because you don’t want most of your followers to be bots or people who just followed back and don’t actually care about reading your posts. It’s cool that InventHelp even gives you advice on this. I’ve seen InventHelp products advertised on social media. They’re doing a great job.
That’s a very interesting article. I found out about this company because I once saw an InventHelp commercial. But I only thought that they help you out with patenting your invention. It’s so cool that they even advice you on how to establish a social media presence in order to promote your product.
I always thought that maintaining a website is easier than dealing with social media. But that’s probably just the introvert in me speaking. I find it very stressful to know when and what to post on various social media platforms. It’s great that InventHelp helps inventors even with that.
Building a social media presence is important for any business nowadays and inventions are not an exception. It’s great that InventHelp can help you as an inventor not only patent your invention but also get it out there and let other people know what you’ve invented via social media. Having a strategy is a must when promoting your product on social media.
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